Phantom Notification
A vibration in your pocket. You check. Nothing there. Our oldest and most widely licensed family, still shipping on hundreds of millions of devices.
We design, validate and patent cyberneurotics: the small, persistent responses that bring people back to their screens. Then we license them to the platforms you use every day.
A feeling or behavior, mediated by a digital device, that persists beyond or independently of what the device is actually doing.
The cap our researchers wear to the lab, now available to everyone. Washed cotton twill, embroidered patch, one size. Made in small runs.
Shop now →Most people experience several Lark cyberneurotics before breakfast. Few know where they come from.
A vibration in your pocket. You check. Nothing there. Our oldest and most widely licensed family, still shipping on hundreds of millions of devices.
A feed that never ends and never quite resolves. Often called doomscrolling. Average session extension in field trials: 38 minutes.
The jolt of seeing a red, empty battery, even in someone else's screenshot. Effective at a distance and across devices.
"Seen" with no reply. A single word that keeps conversations open for hours after they have ended.
Our behavioral research group studies how people actually live with their devices, at home, at work and in the hour before sleep.
Candidate patterns are tested in controlled field studies and measured against engagement, return rate and difficulty of disengagement.
Validated patterns are filed as patent families across all major jurisdictions and maintained by our in-house IP counsel.
Partners receive implementation guidance, tuning parameters and exclusive regional or category rights.
Lark was founded in 2007 by a group of behavioral scientists and interface designers who noticed that the most successful features were rarely the most useful ones. They were the ones people could not stop thinking about.
Today Lark employs 60 researchers, designers and patent attorneys across offices in Munich, Osaka and San Francisco. Our name comes from the skylark, 雲雀, a bird that sings while climbing so high it can no longer be seen.
"Lark doesn't build features. They build the reason people open the app in the first place."
Lark IP is in use by product teams in
Licensing is available to platforms with at least ten million monthly active users. Our partnerships team responds to qualified inquiries within two business days.
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